Pitch perfect! Another way to express this same idea is to say we live our lives most effectively (a life well-lived) when we care deeply about the return on our attention, i.e., paying attention to our returns. Our goal would be to get the most return out of a quantum of our attention over time—remember this is not linear, it is more of a wave form.
Pitch perfect! Another way to express this same idea is to say we live our lives most effectively (a life well-lived) when we care deeply about the return on our attention, i.e., paying attention to our returns. Our goal would be to get the most return out of a quantum of our attention over time—remember this is not linear, it is more of a wave form.
Very true. Being aware of one's ROA is key to win in the attention/distraction economy